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Project Michelle
10 keys to aligning organizations and brand promises for non-profit campaigns: a Cal Hep B Free case study
Branding is crucial for an organization to be successful in marketing its products to the masses. For instance, let’s take Apple, a technology company everyone knows about with the motto “Think different.” What message does its brand convey and how does it distinguish its products from competitors that also make laptops and media players? Read more
why i was MIA recently: Cal Hep B Free
After an about one-month-long hiatus from blogging, microblogging, and anything really that has to do with writing about my personal life (whether I had one during this time is quite questionable), I believe it's about time I get in the habit of actually generating content for my personal site which I've been working on so meticulously since summer.
So naturally, my first post will reflect on what I did during this time, which mostly had to do with kicking-off a personal, non-profit venture for a really worthy cause called Cal Hep B Free.
Since pictures speak louder than words, here are some quick links: